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Best Betting Sites New Zealand » Ladbrokes Review

Ladbrokes Reviews For New Zealand 2024

Is Ladbrokes Reliable?

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Ladbrokes Sports
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  • Friendly and helpful customer support
  • Welcome bonuses for new customers
  • Competitive odds on all top sports
Ladbrokes Sports Bonus
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User Reviews

You will have probably read some Ladbrokes reviews before. After all, Ladbrokes may have been around for over a century, but much has changed since this UK bookmaker started operations.

With online security mattering more than ever, it’s definitely worth asking ‘Is Ladbrokes secure?’ before you sign up to the site. So we will give you our fair and honest Ladbrokes ratings so that you can make up your own mind about the site. We’ll test Ladbrokes New Zealand for important things like licensing and customer support, and detailed examinations of their odds and bonuses.  Keep reading.

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Ladbrokes Strengths and Weaknesses
  • Classic UK bookmaker licensed for NZ betting
  • Welcome bonuses for new customers
  • Competitive odds on all top sports
  • Secure website and excellent betting app
  • Friendly and helpful customer support
Payment Methods
SBC - Football Sportbook Of The Year (2021)
1 – 5 Days
LC International Limited
Available Languages
Customer Support
Live Chat, Phone, Email Support
+44 208 515 2565
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Overall Rating
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  • Usability, Look & Feel
  • Mobile App
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  • Customer Service
  • Licence & Security
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Last Updated on 09/06/2024
Fact checked by: Kane Gregan

Bonus Offers

Many Ladbrokes reviews in other countries have commended the brand for the size of their welcome bonuses. So can Ladbrokes New Zealand customers get their hands on a suitably impressive sign up offer?

We found that as soon as you have registered your account with the site, Ladbrokes have no less than two quality welcome bonuses for you to pick and choose from. You won’t need to use any Ladbrokes bonus codes to claim either of these deals.

The first of these looked to match your first deposit by 200% up to $120, while the other bonus gave you a 100% deposit match up to $260. By picking either one of these offers your bonus will be granted in the form of bonus bets that you have to use within seven days. Your bonus bets will also be divided into four equal chunks that you can use however you please on the brand’s sportsbook.

Don’t forget that there is also a welcome bonus that’s designed for racing fans. This looks to match your first racing bet all the all up to $250. All of which shows why there are so many positive Ladbrokes reviews for their welcome bonus offers.

Usability, Look & Feel

Ladbrokes are one of the biggest names in the sports betting industry, and they have given you an excellent betting site. The Ladbrokes website loads quickly, is easy to navigate, and makes full use of the brand’s famous red and white colours.

You’ll find a useful navigation bar across the top of the screen that allows you to switch between racing bets, sports bets, live bets, as well as promotions, your account and the ‘how to’ guide. Your current balance is always displayed alongside any bonus cash and coupons that you have.

There’s a handy sidebar that allows you to scroll through all of the sports, and then you can simply click on the odds that look good to you to have them added to your bet slip.

We liked the fact that important links to things like customer support were never buried too deep in the site, and all of the live betting pages updated quickly with the live scores and ever-changing odds. In short, everything that you should be looking for from a modern sports betting site.


Most of us will enjoy the convenience of using a smartphone or tablet to place our sports bets. You’ll get a great way to do this with Ladbrokes as the bookmaker has created an excellent sports betting app. The Ladbrokes app is available for iOS and Android mobile devices and it is completely free to download.

By downloading the Ladbrokes app, you’ll find that you gain access to all of the thousands of local and international sports bets that you’d find on the bookmaker’s regular site. This includes all of the thoroughbred, harness and greyhound racing markets.

You’ll also be able to carry out all of the most important tasks like placing bets, cashing out, depositing and withdrawing via the Ladbrokes mobile app. Plus you may also find that Ladbrokes will often put on plenty of exciting promotions and special offers that can only be accessed via the mobile app.

If all of this hasn’t tempted you to download the Ladbrokes app, then you should still be able to access the mobile version of the bookmaker’s website via the browser of your smartphone or tablet.


Ladbrokes is a real money sports betting site. As a result, it’s worth asking ‘Is Ladbrokes reliable?’ when it comes to offering you a good variety of trustworthy payment methods for making deposits.

We found that Ladbrokes provide you with a fair selection of deposit methods. These include credit and debit card brands such as Visa and MasterCard, as well as the PayPal ewallet. There are also options for making a bank transfer via POLi or you might even be able to use the Flexepin prepaid voucher.

You should be able to make all deposits from a minimum of $5 at a time, and Ladbrokes shouldn’t charge you any fees for making instant deposits on their site.

Ladbrokes probably won’t allow you to make withdrawals via a credit card or a debit card. However you should still be able to make a withdrawal either through PayPal or via a bank transfer. Regardless of which payment method you choose, Ladbrokes state that withdrawals should take between one and three working days to transfer.

Customer Service

All Ladbrokes New Zealand customers should enjoy some quality customer service from this online bookmaker. This is because Ladbrokes provide their customers with 24/7 support via a variety of contact methods.

But is Ladbrokes reliable in terms of resolving your queries? We used the live chat service and instantly saw why there are so many good Ladbrokes reviews for customer service. We received a quick, friendly and efficient response that made sure that we were made to feel welcome and got our problem resolved quickly.

There will also be strong Ladbrokes ratings for the fact that they give you an email support form that could be good for longer queries. The only thing that will let down the Ladbrokes ratings for customer support would be the fact that their telephone help-desk has an Australian number, but that’s only a minor point.

Thankfully there is a fairly useful How To section on the site that explains some of the key points in making the most out of the Ladbrokes service. This is mostly geared towards using their promotions, but it can still be a good place to check out.

License & Security

We’d thoroughly recommend that you read our Ladbrokes ratings for online safety before you sign up to the brand. After all, you will be giving the bookmaker access to your personal data and real money deposits, so it’s best to be 100% confident that your sensitive information is in safe hands.

So is Ladbrokes secure? We found that the bookmaker’s website offers you some of the highest levels of online security thanks to the 2048-bit encryption. This should be able to ensure that all communication between yourself and the bookmaker is kept safe from prying eyes.

Most Ladbrokes customers from New Zealand will probably end up using the Australian version of the site. So is Ladbrokes secure in terms of its online gambling licensing? We found that the bookmaker was fully licensed and regulated by the Northern Territory Government which should guarantee a safe, fair and responsible sports betting service.

This can also be seen in the fact that Ladbrokes have teamed up with Responsible Wagering Australia, and they provide you with many useful links to ensure that you keep your sports betting safe and under control.

MGA - Malta Gaming Authority


Malta Gaming Authority


Headquarters / Regulated Since

MT / 2001-01


Curaçao eGaming


Headquarters / Regulated Since



Gibraltar Regulatory Authority


Headquarters / Regulated Since

GI / 2000-10

Rewards & Loyalty Program

Ladbrokes clearly take great pride in coming up with many excellent promotions for a variety of sport. It’s well worth checking out the Promotions tab of the bookmaker’s website as there’s a strong chance that you’ll find a special offer here that can be used to boost your betting profits long after you’ve used up your welcome bonus.

Horse racing fans are in for a treat as you can get deals that double your winnings on races like Mornington, and there’s a similar deal for harness racing at Albion Park. Greyhound racing promotions include one where you will get a refund of up to $50 if your chosen runner comes in second or third at Lismore.

Don’t forget about the Ladbrokes Summer Sizzle promotion that offers up to $10,000 in prizes for placing multi-bets on this summer’s horses races. Other quality horse racing promotions include their Best Tote or SP Odds Guarantee, their Protest Payouts special offer, and their ultra-fast Past The Post Payout deal.

Ladbrokes also put on a some great cricket promotions. These include ones that give you early winning bets on the Big Bash, or even extra profits if batsmen like Usman Khawaja hit over 50 runs.

Don’t forget to check out some of Ladbrokes special offers for American sports. Like basketball? Then you could get an extra odds boost on the leading points scorer markets of the NBA, or even get a refund if your chosen player goes down injured in any NBA player prop markets. Plus you can get double your winnings on some NBA multi-bets with three or more selections. There’s even a great deal for NFL betting that gives you an odds boost on the first touchdown scorer market.

Finally we should mention the extra odds boost deal that you can get for English Premier League football matches. This applies to correct score and first goalscorer markets and it’s a quick and easy way to make sure that you get more for your football bets.


Betting Markets

All Ladbrokes New Zealand customers will probably find that you get redirected to the Australian version of the bookmaker’s site. This shouldn’t affect the quality and quantity of sports bets that you are presented with as all Ladbrokes reviews have noted how this bookmaker offer a truly comprehensive sports betting service.

There are entire sections of the Ladbrokes New Zealand site dedicated to classic betting sports like horse racing. But you should also find good Ladbrokes ratings for their coverage of popular sports like NBA basketball, cricket, football, tennis, golf, American football, UFC fighting and of course rugby.

Just to give you an idea about the breadth of the Ladbrokes New Zealand sports betting service, here is a full rundown of the sports covered that we haven’t already mentioned; Australian rules football, badminton, baseball, boxing, cycling, darts, esports, Gaelic sports, handball, ice hockey, MMA, motor sport, snooker, surfing, table tennis, volleyball and yachting.

But is Ladbrokes reliable for serving up lots of betting markets for your favourite sport? We found that the bookmaker served up well over a dozen distinct betting markets for a cricket Test match between Australia and New Zealand which should give you a good idea of what to expect.


Everybody knows that Ladbrokes are one of the world’s longest-running bookmakers. But is Ladbrokes reliable for putting on strong odds in the fiercely competitive online betting industry?

The only way that we could get an answer to this was to subject Ladbrokes to an odds comparison test. For this we decided to see how Ladbrokes’ odds shaped up to those put on by 888sport. We picked a tantalising cricket Test match between Australia and New Zealand for this odds comparison test.

Ladbrokes were putting on odds of 1.30 for Australia to get themselves a home win, and these odds were narrowly beaten by 888sport’s odds of 1.32 for the same result. Both bookmakers had New Zealand down at odds of 6.00 to get an away win. For a draw, Ladbrokes had odds of 7.00 which were beaten by 888sport’s odds of 7.50.

Live Betting & Streaming

Like all decent bookmakers, Ladbrokes give you chance to bet on sporting events long after the match or race has begun. This means that you can experience the thrill of live betting on many top sports like basketball, darts, esports, handball, ice hockey, football, table tennis, tennis and volleyball.

You won’t just get to bet live on the overall match winner. This is because Ladbrokes serve up many interesting in-play betting markets. For a standard tennis match, you should be able to bet on nearly 30 distinct live betting markets. So look forward to betting live on things like game markets, handicap markets, totals markets, set markets and more.

What’s best is the fact that for some of these live sports, Ladbrokes will even throw in free live streaming. This will only become available when you place a sports bet, but it’s a great way to add more accuracy over your in-play bets. However, if the event doesn’t feature any live streaming, you’ll just have to make do with a live score for basing your in-play bets on.


Our odds comparison test shows that Ladbrokes may need to work a little harder to stay up with their competitors in the online sports betting realm. Despite this, it’s worth noting that Ladbrokes enable you to win anything up to $500,000 with a single bet, so you have every chance of making some massive winnings on this classic sports betting site.

Product Conclusion

We so much on offer for their sportsbook its easy to see why users keep coming back to do their betting with Ladbrokes. The sports section has an excellent diversity of betting markets and very competitive odds. This coupled with the fact that the in-play betting is efficient and easy to use and the option for live streaming, Ladbrokes is well worth your time to at the very least give it a try.

Ladbrokes Reviews FAQ

❓Are there any Ladbrokes withdrawal problems?

The vast majority of customers at the Ladbrokes betting site will have no issues when withdrawing their winnings. But this isn’t to say that the online bookmaker will always pay out on time. So be sure to read our Ladbrokes reviews where you will get a detailed understanding of how efficiently this sports betting site pays out. You’ll learn about the site’s withdrawal processing times, limits and also discover whether there are any fees for making withdrawals. 

✅ How good are the Ladbrokes horse racing odds?

Ladbrokes is well known as being one of the longest running bookmakers, and it features a world-class horse racing betting service. But the brand has faced plenty of online competition in the past couple of decades. Make sure that you check out our Ladbrokes reviews where you’ll get to see how the brand’s horse racing odds match up to the competition. This is because our reviews will carry out a detailed odds comparison test. 

✨Is the Ladbrokes bookmakers legit?

Ladbrokes is one of the most famous bookmakers on the market. The brand has been operating for over a century, and it offers a hugely popular betting service. But it’s always wise to check how an online betting site is licensed before you sign up to its services. This is why our Ladbrokes reviews will give you detailed information about how the brand is licensed and regulated. All you need to see how legal, safe and fair it is to use Ladbrokes from New Zealand.

☝Is there a Ladbrokes live chat service?

Ladbrokes features a very helpful and friendly customer support team. This means that you should always be able to get help with your bets, plus the brand can assist in anything from making deposits to withdrawals. Be sure to read our detailed Ladbrokes reviews to see what the best ways are off getting in touch with the brand. You’ll learn whether you can contact Ladbrokes via live chat, email, telephone and more.

👀 Are there any Ladbrokes free bet deals?

Ladbrokes will put on plenty of special offers and promotions that can be used to get more from your bets. Some of these might feature bonus bet tokens while other deals will work in other ways. Our Ladbrokes reviews will give you a handy overview of all of the brand’s latest bonuses and promotions. You’ll get to learn how big each bonus is, along with the best ways of using each special offer that the bookmaker puts on.

Overall Conclusion

There is little arguing with what Ladbrokes have put on here as they have given us a virtually flawless review. Their site was fully licensed for use in New Zealand, it was easy to use, and there was always help at hand thanks to the 24/7 customer support.

We found that Ladbrokes offered solid if unspectacular sports betting odds, but they included a massive amount of promotions for new and existing customers to help you make more from your sports bets.

Plus with cool features like live streaming, it shows that Ladbrokes are more than willing to keep up with the times. It’s really hard to fault the Ladbrokes sports betting service, so we’d recommend that you sign up for one of their welcome bonuses to help you on your way.

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Ladbrokes Sports
Rating follows
  • Friendly and helpful customer support
  • Welcome bonuses for new customers
  • Competitive odds on all top sports
Ladbrokes Sports Bonus
T&Cs apply, 21+
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